Great news from the National Association of Realtors (NAR) for homebuyers looking to buy new in 2026!
NAR REALTOR® News recently interviewed the chief economist at the National Association of Home Builders, Robert Dietz, uncovering some very promising signals concerning the affordability of new homes. According to Dietz, there are certain markets where buying a new home could be less expensive than buying a resale.
Dietz: “Right now, the median resale home is actually more expensive than the median newly built home. That’s only happened a handful of times over the past few decades. Typically, new homes carry a 10% to 15% price premium because they offer more amenities, lower maintenance costs and newer systems. But today’s builder incentives—combined with more construction happening in lower-cost areas—have flipped that dynamic.”
Tour All the EMC Homes Communities
At EMC Homes, we have several communities across Metro Atlanta where select new homes are offered with incredible incentives up to $20,000*. We are seeing firsthand that Dietz’s observations are true – it is possible to buy a new home in 2026 with great savings that beat the resale competition, especially in more cost effective locations.
We invite you to EMCHomes.com to scroll through all of our available new homes, find your preferred area, and connect with a New Home Specialist to help find your new home in 2026. To read the full article, visit Nar.Realtor and let us know what you think of these new, unexpected trends in 2026.
EMC Homes builds beautiful new homes in Metro Atlanta. We are opening doors across the area, helping people achieve their dreams of homeownership by offering well-constructed homes at affordable prices, all designed with you in mind. For more information on new communities by EMC Homes, visit us at www.emchomesga.com. For the latest news, events, and incentives, see our Facebook page at https://www.facebook.com/EMCHomesGA/.
*Incentives are available for a limited time only and only apply to specific homes. Buyer must use builder’s preferred lender to qualify. Other restrictions may apply. Please see agents for full details. All information is assumed correct but is not guaranteed and is subject to change without notice.
This blog post and information it contains, including but not limited to plans, pricing, and financing options, may change without notice. Please contact sales agents for the most up-to-date information.



